UX Audit

Find out exactly where your site is losing visitors.

We review your website or product, test the key journeys, and show you what’s getting in the way. You get a prioritised list of fixes your team can act on, plus a plan for what to tackle next.

Book a Free Consultation
Let's find the friction.

Heuristics

User Journeys

Usability

Findings

Quick Wins

Illustration of a UX audit report, representing Brightline's UX audit service for websites and apps
Is this you?

Is your website…

… experiencing high bounce rates and low conversions?

… confusing on the first visit?

… dropping users on mobile or slow connections?

… getting the same support questions over and over?

… not delivering better results, even after a recent redesign?

… in need of a second opinion before investing in bigger changes?

If this sounds familiar, a focused UX audit will show you what to fix first. Let’s talk about how we can help.

Portrait of Michal (Mike) Checinski, co-founder of Brightline leading client and partner relations

Not sure if you need a full audit?

Hi, I'm Mike. If you share your website and your goal, I'll point out the most obvious blockers and help you decide whether a Spotlight or Deep Dive audit makes sense. No pressure, just honest advice.

A UX audit is the fastest way to uncover hidden issues and improve the clarity, performance, and usability of your website.

What can we do for you?

Your business deserves a website that works. Not just one that exists.

We study your site, your users, and your goals. Then we test common tasks, analyze flows and content, and document issues by impact and effort. You receive a report with screenshots, short videos, and a prioritized backlog your team can act on. The goal is simple: fix the most important problems first and keep progress moving.

We combine heuristic evaluation, customer journey mapping, click-path review, and light usability testing with your target tasks. We check navigation, structure, copy, accessibility basics, performance signals, and forms. We also review analytics for drop-offs and search intent. You get issue summaries, examples, and recommended fixes with estimated impact and effort, plus a 30 to 60-day improvement plan so your roadmap stays realistic and actionable.

Empathy First

We evaluate your site through the eyes of real users and spot opportunities others often overlook.

Evidence Over Opinions

Every recommendation is backed by data, real user behaviour, and tested examples.

Prioritised Fixes

You get a ranked list by impact and effort, so you can ship quick wins and plan the rest.

Clean Handover

We walk you through the results and move the backlog into your existing workflow.

Transparent Process

What to Expect From Your UX Audit

We keep the process transparent and collaborative. No hidden steps. Here’s what happens from kickoff to delivery.

Step 1

Kickoff and Scope

Kickoff call, goals, success metrics, and scope.

Step 2

Review and Test

Heuristics, journey review, task tests, and analytics checks.

Step 3

Prioritise and Recommend

We group issues, write fixes, and size effort.

Step 4

Deliver and Support

Report walkthrough, Q&A, and handover to your tools.

Why UX Audit matters

What changes after the audit.

A good audit doesn’t just surface problems. It gives your team a clear, prioritised path forward. Here’s what clients typically see improve after acting on our recommendations.

Faster progress

Fix the biggest blockers first.

Better conversion flow

Fewer dead ends and unclear steps.

Less guesswork

Decisions backed by evidence.

Cleaner messaging

Users understand what to do next.

Better mobile usability

Fewer rage-taps and drop-offs.

Accessibility basics

Better for people, better for SEO.

A backlog your team can use

Not a report that sits in a folder.

Easy collaboration

We can work with your designer, developer, or agency.

Pricing

Clear pricing for every project.

We offer transparent pricing options to match your needs.

Hourly
Smaller tasks & quick updates
60 € / h
Monthly billing cycle
Spotlight Audit
Focused on a key funnel or feature with up to 5 target tasks.
From
800 €
Deep Dive Audit
Broader review across key flows, forms, and templates with layered recommendations.
From
1 500 €
What's included:

Discovery call and success criteria

Goal and task definition

Heuristic evaluation and journey mapping

Content and IA review

Accessibility and performance checks

Light usability testing (as scoped)

Prioritized backlog with impact and effort

Screenshots, short clips, and examples

Readout session and Q&A

Handover to Notion or your tool

30 to 60‑day improvement plan

14 days of post‑audit support

Final prices are calculated individually. Schedule a consultation to get your price.
Contact

Let's talk about your project

We offer transparent pricing options to match your needs.

Book a consultation

Get things started on the right foot. Schedule a free consultation with our client & partnership director, Mike Checinski.

Portrait of Michal (Mike) Checinski, co-founder of Brightline leading client and partner relations
Hi, I'm Mike,
Let’s chat about your ideas and projects.

Choose the date which fits you the best

Engage in open dialogue and explore possibilities

Receive expert insights

Select an option
Web Design & Development

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Frequently asked questions

Questions about the audit?

Here are the ones we hear most often. If yours isn’t here, just ask. We’re happy to walk you through the process before you commit.

What is a UX audit?

A UX audit is a structured review of your website or digital product. We evaluate how real users experience it: where they get stuck, what confuses them, what makes them leave, and where you’re losing conversions. You get a clear report with prioritised, actionable recommendations.

When should I consider getting a UX audit?

When your site looks good but isn’t converting. When bounce rates are high. When users are dropping off before completing key actions. When you’ve had the same design for a while and aren’t sure if it still works. Or before investing in a redesign, so you know exactly what to fix and what to keep.

How is a UX audit different from a website redesign?

A UX audit tells you what’s working and what isn’t. A redesign is the fix. Think of the audit as the diagnosis and the redesign as the treatment. Sometimes the audit reveals that you only need targeted improvements, not a full rebuild, which can save you significant time and budget.

What does the UX audit process look like?

We start by reviewing your analytics data and business goals. Then we go through your site screen by screen, evaluating usability, visual hierarchy, content clarity, navigation, mobile experience, and conversion paths. We document everything in a detailed report with screenshots, severity ratings, and specific recommendations you can act on right away.

How long does a UX audit take and what does it cost?

A standard UX audit takes 1 to 2 weeks depending on the size and complexity of your site. Pricing depends on the scope. We’ll scope it together after an initial conversation so you know exactly what you’re getting and what it costs before we start.

Do I need a UX audit if my website is brand new?

It can be valuable even for new sites. Launching doesn’t guarantee everything works as expected. A post-launch UX audit catches usability issues, validates design assumptions, and gives you a data-informed baseline to improve from. It’s also much cheaper to fix issues early than after they’ve been hurting conversions for months.

Ready to make your website work smarter?

Let’s find the friction, clarify the journey, and give your conversions a real boost.

30-minute call. No commitment.